The Practice Playbook offers essential tools for an artist’s career development

Using an iterative process, TPP reduces barriers to commercial literacy, helping artists and creatives better understand the art industry and feel more valued.

If you haven’t developed a studio plan and need advice on managing your studio practice, we’re here to help.

Do you make art?

Since 2016, we’ve pounded the pavement, asking artists, creatives, and industry professionals why they aren’t communicating with each other.


We’ve compiled the data and it turns out — it’s because they can’t.

Our quizzes help artists answer some of the fundamental questions they should think about when engaging with the industry:

  • Where do I fit in the art industry?

  • Which key decision-makers should I communicate with?

  • How do I communicate effectively with these decision-makers?

If you want to unlock the ‘secrets’ of the art industry, our foundation quizzes are just the beginning. 

The Practice Playbook offers a 10-session program demystifying the relationship between your studio practice and industry gatekeepers.

Community

Join our community for a curated look in the industry.

With researched-backed selections, the latest from us, and the occasional lead to get you by, everyone has a place no matter where you are in your practice.

Meet Our Founder

Learn the Ropes

Join the Practice Playbook Program

The Practice Playbook offers a 10-session program exploring the key professional practice, studio management, and marketing principles required to meaningfully engage with the art industry. 

By the end of our course, you’ll understand how to leverage your skills within the sector and how to build a practical studio plan to implement over the next 12 months.